Shared prompt comparisons
Compare brand presence within a defined set of monitored prompts.
Competitive Benchmarking
See where competitors enter the conversation.
Compare your brand with competitors across the same monitored questions. Investigate the answers where their presence differs from yours.
Inside Competitive Benchmarking
Built around the work.
Share-of-voice context
Review relative visibility alongside the underlying model and period.
Gap investigation
Inspect answers and sources to decide which topics deserve more attention.
Before you start
Good questions.
Clear answers.
What should I keep consistent when comparing competitors?
Use the same prompts, providers, markets and dates. Otherwise a change in the sample can look like a change in competitive performance.
Is AI share of voice a measure of market share?
No. It describes relative presence within monitored AI results, not revenue, market share or all AI conversations.
What can I do with a competitive gap?
Review the associated answers and cited pages. Decide whether your product information, topic coverage or website accessibility needs improvement.
